> For the complete documentation index, see [llms.txt](https://docs.wfolio.pro/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.wfolio.pro/seo/en/seo-analytics.md).

# SEO and analytics

Optimize your website for search and track the results. This section helps you improve website visibility and understand where visitors come from.

### Search engine optimization

Search engine optimization helps your website appear on Google. Start with basic settings, then add useful text and update your website regularly.

Start with the [website optimization checklist](/seo/en/website-optimization-checklist.md). Then complete [SEO page settings](/seo/en/seo/seo-page-settings.md).

### Webmaster tools

Connect webmaster tools to track indexing and crawl errors.

Connect [Google Search Console](/seo/en/seo/how-to-connect-google-search-console.md).

### Analytics

Analytics shows website traffic and traffic sources. Connect the required tools to measure website and advertising performance.

Start with [Wfolio Analytics](/seo/en/analytics/wfolio-analytics.md). For detailed reports, [connect Google Analytics](/seo/en/analytics/connect-google-analytics.md).